Friday 24 February 2012

First place in Which? holiday cottages and villas customer satisfaction survey!

Good news! We’ve swept the board in the recent Which? Travel magazine member survey of holiday cottage and villa booking companies, beating both national and West Country specialist booking agencies in the process.  

The panel of 2,678 Which? members who had booked a villa or holiday cottage in the past two years were asked to rate the companies they’d used. Helpful Holidays came out top, achieving a customer score of 92% (based on overall satisfaction and the likelihood to recommend) and the highest marks in each of the categories covered by the survey:
"Nearly 3,000 members gave us feedback on cottage and villa booking companies - Helpful Holidays stood out, receiving an outstanding customer score overall, with members impressed by the excellent customer service   and easy-to-use website."
Lorna Cowan, Editor, Which? Travel

Thrilled to receive this unbiased endorsement, our General Manager, Moray Bowater, said, "Which? is the UK’s pre-eminent and most trustworthy barometer of consumer attitudes and opinions and we couldn’t be more delighted to get this feedback from them. The values of honesty, integrity and attention to detail that Helpful Holidays puts into practice every day are recognised and appreciated by customers in this report. Ultimately, trust is the currency that really counts and earning that of our customers has been the purpose of Helpful Holidays for the last 30 years."

This recognition is all the more noteworthy since it follows hot on the heels of our recent Silver Award in the Best UK Cottage/Self Catering Booking Company (UK Properties) category in the prestigious British Travel Awards.
We won’t rest on our laurels. This is great news for the whole team and will spur us on to continue the careful work we do.

76% of Which? members surveyed booked their holiday online. We recognise the importance of having an easy to use website with a fast search facility. If you have any suggestions on how we can improve our website, we'd love to hear your feedback.

(Which? Travel is a subscription only magazine, so the full article is only available to subscribers.)